The Circ@Home project promotes urban circularity by encouraging households, municipalities and circularity service providers to adopt sustainable practices and minimise their environmental impact.
Project summary
Circ@Home aims to promote circularity at three interconnected levels: the Town-Home-Service triangle. This Urban Circular Triangle approach focuses on municipalities, the public and private services within them, and, most importantly, individual households.
By linking these three points, Circ@Home shows how they can work together to strengthen circular practices: adopting sustainable solutions, shifting lifestyles, and positively influencing one another.
However, driving these behavioral changes is challenging. It requires:
- Clear and practical solution options
- Flexibility to apply these solutions in different situations
- Strong, active connections between households, municipalities, and services
Partial solutions aren’t enough. That is why Circ@Home will prototype solutions and test them in real-life pilot projects across different settings. These pilots will address both food and non-food products and will improve circularity through the 10 R-strategies such as reduce, reuse, recycle, and repair.
The three year project has started March 2025 and it will last until February 2028.
For more information on the large-scale Circ@Home project is available at website: https://interreg-baltic.eu/project/circhome
Circular Services Model (Deliverable D1.4)
One of the first major knowledge results produced in Circ@Home is the Circular Services Model (CSM), developed as Deliverable D1.4. The model examines how local circular services, municipalities and supporting ecosystems can enable households to adopt circular everyday practices.
Rather than classifying services simply as “circular”, the model introduces a functional perspective: a service contributes to circularity only if it helps households make circular choices that are visible, trusted, accessible and practical. The model identifies four key conditions that enable this transition: visibility & access, capability & trust, reduced effort, and infrastructure linkage.
The Circular Services Model forms one of the three conceptual building blocks of the Urban Circularity Triangle (Town–Home–Services) together with the Local Circularity Hub Model and the Circular Household Model. During the Circ@Home project these models will be piloted, evaluated and refined into an integrated framework supporting municipalities and local circular economy ecosystems across the Baltic Sea Region.
Open publication: CircServices for Circ@Home: A Concept for Circular Services Enabling Households to Become Circular (Deliverable D1.4). The publication is openly available through the Zenodo research repository, ensuring long-term preservation, citation and reuse in accordance with FAIR principles. It is also disseminated through ResearchGate to increase visibility within the research community.
Open access publications
Zenodo (official repository): https://zenodo.org/records/20356176
ResearchGate DOI: https://doi.org/10.13140/RG.2.2.36267.40486
The theme of the Lahti pilot
The Lahti pilot focuses on household smart devices, aiming to apply the fourth level of the waste hierarchy by promoting repair practices that extend device lifespan and help cut down on waste.

Smart & Lean Hub Oy is the Circ@Home consortium partner responsible for the design and implementation of the Lahti pilot. The associated partner is the City of Lahti.
Related resources, knowledge and results
Löytty, T. (2026). Smart for Repair – application and business concept (v.0 (a prototype)). Zenodo. https://doi.org/10.5281/zenodo.18412644
Acknowledgement
The main objective of the Circ@Home project is to promote urban circularity by encouraging households, municipalities and circularity service providers to adopt sustainable practices and minimise their environmental impact in the Baltic Sea Region. The Circ@Home project is co-funded by the Interreg Baltic Sea Region Programme.

Households are ready to repair – when making the decision becomes easier
In the Circ@Home Lahti micropilot, more than 10 households tested the Smart for Repair application, which helps users compare smart-device repair options, costs, warranties and service providers. The pilot showed that households are often willing to repair, but need clearer, more trustworthy and easily accessible information before choosing repair over replacement.
Circular services are not about labels – they are about making circular choices work in everyday life
One of the key findings from the Circ@Home project is that circularity happens only when sustainable choices become visible, trusted, affordable and easy enough to use in everyday situations.
🔧 Why repair fails — even when services exist
Pienikin muutos päätöksenteon logiikassa voi siirtää valintaa kohti korjaamista. Ja juuri siinä piilee kiertotalouden hiljainen, mutta vaikuttava vipuvoima.
Korjaamisen päätöskynnys arjessa
Pienikin muutos päätöksenteon logiikassa voi siirtää valintaa kohti korjaamista. Ja juuri siinä piilee kiertotalouden hiljainen, mutta vaikuttava vipuvoima.
Älä Osta Mitään – päivä
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Urban Circular Triangle
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Let’s go Circ@Home
The official project kick-off took place on March 4–5, 2025, in Hamburg.